Buying shoes is mostly comlicated and time consuming 
process. Those who agree, are the target group. Of course there 
some who would insist to actually try their shoes before buying.
Improving this process should ease any dissatisfactions with 
customers new shoes.

Customer easily gets inside the store with shoes and there uses the 
foot scanner. Than it creates a 3D model of his feet, which can be 
used either directly in the store while trying to pick up the right pair
of shoes or during online shopping, while using the filter it automatically
sorts through range sizes  according to customers feet parameters.

Shoe vendors also get benefits of this technology. When creating
the scan of the foot it is simultaneously created a personal account.
Having this account customer is able to connect to his profile
directly in the store or through the website while shopping online.
Vendor than gains useful data about the customer preferences, 
therefore is able to aim offered items.
Also reducing the cost for utilities in stores and costs of 
shop assitants.